Vendor Spotlight: Winward Design Group

June 18, 2023 4:57 pm Published by Leave your thoughts

WDG_logoVendor Spotlight: Winward Design Group

As a vendor for Rattan Wicker & Cane, Winward Design Group is a well-known brand in the home décor and design industry, offering exquisite florals, greenery, and holiday décor. With over 40 years of experience, the Winward Design Group is known for their stunning craftsmanship, attention to detail, and unparalleled quality. In this vendor spotlight, we will dive deep into the world of Winward Design Group and explore what makes them a leader in the industry.

History and Philosophy

Winward Design Group was founded in 1978 by a French floral designer named Francois Winward. The company started as a small boutique floral design studio in Hollywood, California. Initially, they provided floral arrangements for high-end events and occasions, and later expanded to include permanent botanicals and décor. With time, they moved into a 100,000 square foot facility in Vernon California and continued to grow.

Winward Design Group’s philosophy is based on their passion for design and their commitment to excellence. They believe in using only the highest quality materials and craftsmanship to create products that are timeless and elegant. The company uses a unique blend of design inspiration, ingenuity, and tradition to create pieces that are truly one-of-a-kind.


Winward Design Group offers an extensive selection of florals, greenery, and holiday décor. One of their signature styles is their botanical collection, which is composed of silk flowers and plants. These products are handcrafted to replicate nature with exceptional precision, texture, and color. Their botanical collection includes stunning arrangements, such as the magnolia bloom and peony silk arrangement set in a glass vase.

The company is also famous for its topiary collection, which features a wide range of different styles, shapes, and sizes. From the classic cone shape topiary to the unique pom-pom and spiral designs, each piece has been intricately crafted to recreate the natural topiaries found in gardens.

Winward Design Group also offers a beautiful range of holiday décor, which includes stunning wreaths, garlands, and arrangements inspired by the colors of the season. One of their notable products is the classic Christmas boxwood wreath, handcrafted with an array of realistic artificial evergreen foliage. Another popular holiday piece is the poinsettia arrangement, which features lush greenery and the signature red blooms of the season.

Craftsmanship and Quality

The Winward Design Group’s products are renowned for exceptional quality and craftsmanship. Their attention to details is apparent in every aspect of their production process. From the creation of their florals to the construction of their holiday décor, each piece is handcrafted using the finest materials available.

Their florals and greenery are created using silk and other high-quality fabrics, while their holiday décor is made using natural materials that mimic traditional seasonal elements such as evergreen foliage and poinsettias. The company’s commitment to quality and durability has earned them a reputation as a premium brand in the industry, and their products are known for their longevity, beauty, and elegance.

Design and Inspiration

Winward Design Group’s design philosophy is based on a blend of tradition, innovation, and inspiration. They take inspiration from nature and the world around them, incorporating different elements to create striking and unique designs. Their florals and greenery designs are inspired by the seasonal changes of garden flora such as peonies in summer, hyacinths in spring, or foliage in fall.

The company blends traditional and contemporary design elements to create pieces that suit modern and classic settings. Additionally, their design team is constantly innovating, ensuring their products remain relevant in an ever-evolving industry. They pride themselves on the diversity of their product range, meaning there is something for everyone’s taste.

Final Thoughts

If you’re looking for timeless and elegant décor pieces, Winward Design Group is an excellent choice. With their exceptional quality, craftsmanship, and stunning designs, it’s easy to see why they are a leading brand in the industry. Whether you’re looking for florals, greenery, or holiday décor, the company offers an extensive selection of exquisite pieces. As a vendor for Rattan Wicker & Cane, we are proud to offer a wide range of Winward Design Group products, which can help you enhance the beauty and elegance of your home.

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